Úmyselné skresľovanie odpovedí pri osobnostných dotazníkoch – možnosti využitia sledovania pohybov očí
Nr.7(2016)
Prostredníctvom technológie eye-trackingu sme pri využití vnútrosubjektového dizajnu u 50 pokusných osôb zaznamenávali pohyby očí pri vypĺňaní päťfaktorového osobnostného inventára NEO-FFI v podmienke úprimného vs "fake good" vypĺňania. Výsledky indikujú, že ľudia sú schopní skresľovať odpovede v osobnostnom dotazníku. Participanti inštruovaní skresľovať odpovede za účelom vytvorenia portrétu najvhodnejšieho uchádzača o pracovné miesto po prečítaní otázky častejšie zamerali vizuálnu pozornosť priamo na extrémne typy odpovedí („platí to pre mňa úplne“, „neplatí to pre mňa vôbec“), preukazovali nižší celkový reakčný čas a celkový počet fixácií potrebných na odpovedanie na položky. V kontraste s uvedeným bolo úprimné odpovedanie charakterizované vizuálnou pozornosťou, ktorá po prečítaní otázky častejšie smerovala na stredné možnosti odpovedí („platí to pre mňa prevažne“, ani platí ani neplatí“, „platí to pre mňa len málo“) než na extrémne, celkový čas potrebný na odpovedanie bol dlhší a počet fixácií bol vyšší ako pri skresľovaní. Tieto výsledky sú v zhode s teóriami, ktoré predpokladajú čisto sémantickú interpretáciu položiek osobnostných dotazníkov pri falošnom správaní uchádzačov o zamestnanie. Metóda sledovania pohybov očí pomocou eye‐trackingu sa tak v tomto kontexte javí ako pomerne nádejná.
We conducted a laboratory experiment in an experimental design within-participants with a research sample of 50 persons. Eye-tracking technology is used to collect data for detection of eye behavior while responding to a NEO – FFI in „fake good“ and honest condition. Results indicate that people are capable of faking personality test. Participants when instructed to fake good on personality items, for the purpose of making impression as the most suitable job applicant, more often engaged eye behavior characterized by direct fixation to extreme response option after having read the item, also lower response times and less eye fixiations in general. In contrast the pattern of results for answering honestly is characterized by direct fixation of visual attention on the middle response categories, slower response times and more fixations in general. Confirming previous research, our eye-tracking data show more direct evidence for a semantic item interpretation characterization of the response process when faking. We consider eye-tracking technology as valuable and beneficial method in detecting intentional response distortion of personality tests in personal selection process.
personálny výber; neo-ffi; skresľovanie odpovedí; eye-tracking
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